Can ice cream save libraries?
A New Jersey librarian thinks so. Hoping to draw attention to libraries “in a time when everything seems to be moving online,” Andy Woodworth, a librarian in Burlington County, N.J., launched a Facebook campaign last week to persuade Ben & Jerry’s to create a new flavor.
Let’s leave aside the stupendous irony that Woodworth turned to a social networking website to save libraries from the Internet, and move straight to the much more fun and sexy ice cream parts of the story.
No. 1: Thousands of people logged on to Woodworth’s People for a Library-themed Ben & Jerry’s Flavor! page on Facebook to suggest names for the new flavor; No. 2: concocting literary names for ice cream is way fun; No. 3: Ben & Jerry’s took notice.
Woodworth’s logic: Libraries are awesome, Ben & Jerry’s is tasty. Therefore, a library-themed Ben & Jerry’s ice cream “would be tasty awesome!”
Among the suggestions still pouring in: Gooey Decimal System (dark fudge alphabet letters with caramel swirls in hazelnut ice cream); Li-Berry Pie (lime sherbet mixed with raspberry sauce and pie crust crumbles (cinnamon sugar, butter, pie crust); Marian the Librarian Raspberryan (raspberry and chocolate with chunks of fudge).
(Is it mean to point out that most of the library boosters on Woodworth’s page don’t seem to know how to spell “raspberry,” leaving out the “p”?)
Some other ideas include Life of Pi-neapple; The Best of Limes, the Worst of Limes; War & Reece’s Pieces; I Know This Much is Trutti-Fruitti; The Orient Espresso; and Harry Potter and the Camembert of Secrets.
Ben & Jerry’s has long accepted naming and flavor suggestions from fans and even has a web page set aside for that purpose. Last year the company debuted Goodbye Yellow Brickle Road (chocolate ice-cream with peanut butter cookie dough, butter brickle and white chocolate chunks) in honor of Elton John.
“From Cherry Garcia to Bohemian Raspberry, some of our best-loved flavours have been fan suggestions,” Arnold Carbonne, the company’s “flavor guru,” told the Guardian newspaper. “We’ve honored rock’n’roll icons, so why not librarians?”
Apparently unable to resist the punning urge, Carbonne suggested Malt Whitman (malt ice-cream, with chocolate alphabet letters and two decadent rivulets – one caramel and one fudge).
No word on when a new literary flavor might appear, so suggestions are still welcome. What bookish taste would you like in your ice cream?